August 2022 Mid-Florida Chapter Virtual Meeting - Image Control: How Your BCM Program's Perception is Just as Important as What it Accomplishes
Sponsored by:
Guest Speaker:
August Virtual Meeting Guest Speaker: Shane Matthew, Senior Manager, Resilience, Zoom Video Communications
Topic: Image Control: How Your BCM Program's Perception is Just as Important as What it Accomplishes
Date: Thursday, August 18, 2022; 12:00 pm - 1:30 pm ET
Location: ZOOM Meeting
Please RSVP for In-Person or Virtual Attendance to Adam Eckstein
In this session, Shane Mathew shares some of the biggest brand value lessons he's learned from his years of building business continuity programs in various industries and his interactions with his consulting clients. Some of the lessons we will discuss include some of the shortcomings of the "Traditional" business continuity program in building the right perception amongst your business partners. This includes setting the tone at the beginning, the types of tools you build, and how to roll out your efforts in a way that makes other stakeholders happy.
About the Speaker
Shane Mathew
serves as Senior Manager of Business Resilience at Zoom Video Communications. In this role, Shane oversees a team of professionals charged with building the initial crisis management, business continuity, and technology recovery programs for all of Zoom's global operations. Shane started his career in public health by leading one of the first teams charged with bioterrorism response and mass prophylaxis planning for the CDC and local government. He's also served in various leadership roles, building resilience programs within government, pharmaceuticals, and healthcare. Prior to Zoom, Shane also led the professional services consulting team at a US-based risk management firm, where he was responsible for building the inaugural programs at such well-known global companies as Netflix, Gulfstream, Northwestern Mutual, and others.

